“Julia no-body is buying my premium packages”…it’s the #1 complaint I hear when people find out what I do.
So without further ado here are 3 Reasons You’re Struggling To Sell Your Premium Package & Get Those High-Paying Clients (And What To Do About It)
(This is Part 1 of a 3 Part series)
Reason 1: It’s not Clear what you DO for your clients.
“Premium” is about offering a super clear outcome or result.
If a potential client can’t tell by looking at your offer that you can help them, they’ll move on to the next person.
Make sure your offer is clear. So clear that you can explain it in ONE SENTENCE.
So instead of
” This programme helps you overcome emotional trauma”
This Programme helps you to deal with emotional trauma caused by divorce/bereavement/abuse CHOOSE ONE TYPE OF TRAUMA
I know, I know you can help with “loads of things” but a premium package is about ONE MAIN RESult.
(p.s. remember you can have more than one premium package)
Come back tomorrow for reason two. (It’s so simple it’s annoying)