by Julia Bernard-Thompson | Oct 24, 2017 | Pricing
If you ask my clients they’ll tell you that “Discount” is number one on my list of dirty words. BUUUUUTTTTT there comes a point in time in business where you want to incentivize buyers to take action and because “money talks” one of the easiest ways to incentivize...
by Julia Bernard-Thompson | Aug 24, 2017 | Pricing
It might just be the most stressful decision you ever have to make: what to charge? You’ve got the competition to consider, your own skill set, what you perceive to be your skills (yes, this is different from the former for most of us), what your market will pay, your...
by Julia Bernard-Thompson | Aug 10, 2017 | Pricing, Sales
In every coach’s and service providers’ life, there comes a time when you simply have to raise your rates. Maybe you’ve been in business for years without a pay increase. Maybe your skills have recently improved through a new training course or certification. Or maybe...
by Julia Bernard-Thompson | Jan 14, 2016 | Pricing, Sales
[su_spacer] The 5 Hidden benefits of a “flash sale” [su_spacer] Almost every January I run a 4 day flash sale on 1:1 coaching. [su_spacer] And every January I get a message asking me if I’m crazy. Because I work with my clients to create, market and fill their...
by Julia Bernard-Thompson | Mar 20, 2014 | Pricing
Pricing is always a hot topic in business and of course it goes hand in hand with how you package your services. Too low you worry about attracting less than ideal clients. Too high you worry about pricing yourself out of the market. You see others in your industry...
by Julia Bernard-Thompson | Jan 9, 2014 | Pricing
This idea popped into my head at about midnight last night, just as I was drifting off to sleep. I always wonder why it is never at 2 in the afternoon when I’m working? Always midnight or 3 am! Anyways I decided I’d just let it swim around in my subconscious while I...
